"If you're investing money in Google Ads, Meta Ads, Microsoft Ads, TikTok Ads, or any other paid acquisition channel, Opticks is a tool you should seriously consider."
Chirag_Nawal · AppSumo verified purchaser
Reviews
What customers say about stopping ad fraud with Opticks.
Verified feedback on Opticks' click fraud protection software from AppSumo buyers, self-service accounts and enterprise clients.
4.5/5 on AppSumo 4.7/5 on Capterra 9 case studies → +6M€ saved for customers +6,000 companies protected
Trusted by teams across different sectors and industries
From AppSumo buyers
Verified AppSumo reviews
Real, unedited reviews from AppSumo's public review page for Opticks.
"We brought in Opticks to audit our ad traffic quality, and the insights were eye-opening. The platform quickly flagged non-human traffic, VPN clicks and bot patterns inflating our costs."
Scampini · AppSumo verified purchaser, 110+ deals since 2021
"I use Opticks to monitor ad fraud on my Meta campaigns, and it delivers on what it promises: clear insight into click fraud and invalid traffic."
Mark_Salden · AppSumo verified purchaser
See how much invalid traffic is hiding in your own campaigns.
Start free trialFrom our clients
Self-service and enterprise clients, in their own words
Quotes published on optickssecurity.com, from marketing and performance leads using Opticks day to day.
We take our partnerships with mobile carriers very seriously. Opticks analyses our traffic in real time, allowing us to cut fraudsters before they result in fake conversions. This has improved our business relationships.
Opticks has been transformational for our business. We now have full visibility into traffic quality and can make decisions based on real data.
Opticks helped us clean our pipeline and reclaim wasted budget. We can now confidently expand into new channels knowing our data is accurate.
As Premium Self Serve Platform, Pushground needs to carefully take care of the traffic quality we sell to our advertisers. We use Opticks to bring the cleanest traffic by detecting fraudulent sources before it gets to our users.
Opticks is a crucial piece of our customer acquisition strategy. Since implementing Opticks, the number of fraudulent acquisitions has decreased significantly and our average customer engagement has greatly improved.
Opticks has become an essential part of our operations. It protects our clients, our reputation, and our bottom line.
Join 6,000+ companies already protecting their ad spend with Opticks.
Start free trialVerified results
Published case studies, with real numbers
Every figure below is published with the client's name.
E-Commerce
UKSoccershop
Recovered 7% of Ad Spend by Eliminating Invalid Traffic
Global football merchandise retailer saved £1,600+ in trial and projected £19,200+/year across all paid channels.
7% Savings
226K Sessions
5 Channels
Google
Meta
Microsoft
E-Commerce
Cortinadecor
How Cortinadecor Optimized Its Marketing Budget by Eliminating Fraudulent Traffic
Leading Spanish home decoration brand reduced invalid traffic on Google Ads and reallocated budget from TikTok for stronger, more predictable performance.
14% ROAS increase
85% Legitimate
2 Channels
Google
TikTok
Hospitality & Tourism
Travel Industry Company
Reduced Invalid Traffic on Google Ads From 5% to Under 1%
A travel industry leader recovered 2.3% of its annual budget by filtering invalid traffic across Google Ads, Meta Ads, and Microsoft Ads.
2.3% Budget saved
<1% IVT rate
3 Platforms
Google
Meta
Microsoft
Fintech
Papernest
Improved ROAS by 1.9% and Boosted Conversion Rate by 3%
European scale-up Papernest eliminated click fraud on Google Ads, saving €14,000/month and reducing invalid conversions from 4% to 0.5%.
1.9% ROAS lift
€14K /mo saved
3% Conv. rate
Google
Education
ThePower Business School
Reduced Google Ads Invalid Traffic From 17% to 5%
The world’s fastest-growing business community saves €14,000/month by detecting and preventing advertising fraud across PPC and affiliation.
€14K /mo saved
17%→5% Google IVT
103 Countries
Google
Facebook
Display
Lead Generation
Tagada Media
Gained Transparency on Affiliates and Saves €17K/Month
Long-standing lead generation expert uncovered 3.4% click fraud and 5.7% conversion fraud, becoming a trusted ally to customers.
€17K /mo saved
3.4% Click fraud
5.7% Conv. fraud
Affiliation
CPL
Lead Generation
Red Lemon Media
Reduced CAC by 19% and Achieved 181% ROI
Lead generation expert with 20 years of experience reduced click fraud from 10.3% to 5.1% and saves €8,600/month.
19% Lower CAC
181% ROI
€8.6K /mo saved
Affiliation
PPC
E-Commerce
Unisa
Doubled ROAS in Affiliation After Uncovering Invalid Clicks
International footwear brand uncovered 22.4% invalid clicks in Google Display and up to 63.4% from programmatic partners.
2x ROAS lift
22.4% Display IVT
63.4% Max partner IVT
Google
Meta
Programmatic
Education
IMF Smart Education
Saved 3% of Ad Spend and Quadrupled ROAS to 3,369%
Higher education leader reduced fake leads from 10% to 1%, saved €9,000/month, and quadrupled ROAS with Opticks ad fraud prevention.
€9K /mo saved
10%→1% Fake leads
3,369% Avg ROAS
Google
Programmatic
Email
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