Know Which HubSpot Leads Are Real — Automatically
Opticks automatically enriches HubSpot contacts with lead veracity scores — Legitimate, Suspicious, or Invalid — so your sales team only works real opportunities.
- Auto-enrichment — every HubSpot contact scored as Legitimate, Suspicious, or Invalid
- Identifies traffic source — Google, Microsoft, Facebook, Organic, Direct & more
- Prioritise your pipeline — focus sales on verified leads only
- Connect to HubSpot in one click — no code, live in 5 minutes
- No credit card needed
Trusted by 6,000+ businesses · €6M+ in ad spend saved
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Opticks by the Numbers
Trusted by 6,000+ Businesses Worldwide
0
Fraud types detected
0
Ad spend saved
0
Setup time
<0.1%
False positive rate
The CRM Pollution Problem
Why Your HubSpot Data Needs Lead Verification
10–15%
of form submissions are from bots
Bot form fills enter your HubSpot CRM as real contacts. Your sales team wastes hours calling and emailing fake leads.
3×
multi-platform fraud compounds in one CRM
Fraud from Google, Meta, and LinkedIn all flows into HubSpot. Each platform’s bot traffic pollutes your single source of truth.
100%
of your attribution data is affected
Fake conversions inflate channel performance. Lead scoring degrades. Your entire marketing funnel is built on corrupted data.
The hidden cost: Every fake lead costs your sales team ~30 minutes in outreach. With hundreds of fake leads per month, that’s thousands of euros in wasted sales capacity.
How It Works
Connect. Enrich. Focus.
Add the Opticks Tag
Paste one line via GTM. No developer needed. No page impact.
Automatic Lead Enrichment
Every new HubSpot contact is automatically enriched with Opticks Lead Veracity (Legitimate/Suspicious/Invalid), a veracity score percentage, and the detected traffic channel.
Act on the Data
Build HubSpot workflows based on veracity scores. Auto-assign verified leads to sales, flag suspicious ones for review, and stop wasting outreach on invalid contacts.
Proven Results
What Our Customers Achieve
Eliminated fake leads polluting their CRM and saved €14K/month by filtering fraudulent form submissions before they reached sales.
Achieved 3,369% ROAS and reduced fake leads from 10% to 1% across their student acquisition campaigns.
Identified 5.7% conversion fraud and saved €17K/month by preventing fake leads from entering client CRMs.
Cut 70% of invalid traffic and reallocated €14K/month from fake leads to genuine student acquisition.
30+ Fraud Types
What Opticks Detects in Your HubSpot Leads
Bot Form Fills
Automated bots submit forms with fake data. Opticks detects them with device fingerprinting and behavioural analysis before they reach HubSpot.
Fake Lead Generation
Fraudulent sources generate leads that look real but never convert. Opticks verifies every visitor using 30+ signals to ensure lead quality.
Attribution Fraud
Bad actors claim credit for organic conversions. Opticks identifies fraudulent attribution patterns to protect your marketing data.
CRM Pollution
Fake contacts waste sales time and distort reporting. Opticks tags every contact so you can filter, segment, and prioritise based on lead veracity.
Cross-Platform Fraud
Fraud spans Google, Meta, LinkedIn, and more. Opticks provides unified detection across every channel feeding into HubSpot.
Lead Scoring Corruption
Fake leads distort your HubSpot lead scores. Use Opticks veracity scores to weight your HubSpot lead scoring and focus on genuine prospects.
FAQ
Common Questions
Other Channels
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Stop Wasting Sales Time on Invalid Leads
Start a free trial and see your real vs. fraudulent leads within minutes. No credit card required.